Search Engine Optimised Web Design and Development
If you're looking for a new or upgraded website, make sure you ask potential web developer's what training they've had in Search Engine Optimisation (SEO). This refers to the process of getting a website to rank well in search engines, like Google. It is a separate, technical skill that not all web designers have.
Getting a website done without SEO, is like getting a marketing brochure printed and not handing it out to anyone. You may get a pretty website, but it is unlikely to rank well in Google and other search engines and so no one will find it. Many people learn this the hard way when they opt for a cheaper website and later need to upgrade or get ongoing SEO services. The long term results of a website are shaped by the way its structure and strategy are set up from the start, so you'll be ahead of the game if you start out with someone who does search engine optimised web development.
Not all websites need to rank well in google. For example, if you have a private website setup to share details and photos of a wedding.
If you want a business website, you will probably be wanting more leads, so a good ranking in Google (and other places like Apple Maps) is very important.
In order to cater to different website needs and budgets I offer packages for different levels of service.
It's highly recommended that a business get the Professional Level package, as this provides digital marketing strategy to get the greatest results from your website investment. A business website should be more than a passive site to show to existing customers. It needs to use techniques to bring new visitors to the site to bring new customers to your business.